Testimonials

To help your business grow, we will start by doing an extensive audit of what you’ve done so far.

This gives us an idea of what your current advertising infrastructure looks like, what is working and what isn’t.

If you haven’t done any PPC advertising before, we’ll use this time to get to know your business and conduct a competitive/industry analysis.

What channels will benefit your business most? Are you targeting the right audience? What creative approach is going to work best for your business? Are you correctly tracking and measuring results?

Whether you have run PPC campaigns before, or are just starting out, the goal of the audit will be to provide clear and actionable insights, and provide the foundations for the next phase: Planning.

“Good fortune is what happens when opportunity meets with planning.” ― Thomas Edison. Enough said.

In the planning phase, we set targets, agree benchmarks, establish KPI’s and make the strategic decisions that will make the difference between awesome results, and average results… and we don’t do average.

We’ll recommend ways to maximise your budget, further analyse your competition, begin formulating your creatives, and craft your custom strategy.

Although the details and strategies will differ from business to business, the end goal is always going to be similair.

Exceed your current performance, reach your business goals and build a long lasting (and PROFITABLE) relationship between our agency, and your business.

This is where we launch your campaign out into the world, and then closely monitor how well it performs.

We use our extensive experience, as well as PPC best practice, to attain a clear picture of your traffic, data and results.

A good setup and deployment allows us to see data clearly, and therefore make necessary changes quickly and decisively to benefit your bottom line.

Once the campaign is active, we begin an exciting journey of optimisations and continued development. We will inform you of new opportunities, current events and results, and continue to improve your ROI as we take advantage of them.

 It’s our job to make sure we account for, and react to internal and external factors that may affect your PPC investment and strategy. 

Every campaign that we create or manage is subject to extensive analysis. This is how we learn what worked, what didn’t, and most important of all: why.

The changes we make as a result of campaign analysis will help us give you a competitive edge over your competition in our future campaigns.

We use these valuable insights to ensure that your business is there for customers at the right time, with the right message, on the most effective platform.

When campaign results are analysed intelligently, we make informed and measured decisions that will improve your PPC campaigns and even help with your wider business strategy.

Data science, when done correctly, will take the guesswork out of future PPC success.